THE CHARM OF OLD DELHI – CHANDNI CHOWK MARKET

chandni Chandni Chowk (Moonlight Square) is one of the oldest and busiest markets in Old Delhi, India. It is located close to Old Delhi Railway Station. The Red Fort monument is located near the market. It was built in the 17th century by Mughal Emperor of India Shah Jahan and designed by his daughter Jahanara.

It is the perfect place to shop in. This densely populated market has been around for more than three centuries. Dariba Kalan is known for its pearl, gold and silver jewellery and attar (natural perfumes). A visit to Khari Baoli is a must for the spice-lover — don’t forget spices are what connected India to the West. Kinari Bazaar is the best place to look for zari and zardozi trimmings and tinsel. The cloth bazaar of Katra Neel offers all kinds of fabrics such as silks, satin, crepe, cotton and muslin. Bhagirath Palace is Asia’s largest market for electrical goods and also offers medical equipment and allopathic medicines. Moti Bazaar is famous for shawls and pearls and Tilak Bazaar for chemicals.

How to reach Chandni Chowk

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The best way to reach Chandni Chowk is to take the Delhi Metro and get down at Chandni Chowk Metro Station. You can either get down at the Chandni Chowk Road or go to the Old Delhi Railway Station end. You can hire an auto rickshaw or an E-rickshaw from either end to reach the desired market. You can also opt to walk.

About Chandni Chowk Market –

 

Why is Chandni Chowk Famous ?

There are different markets in Chandni Chowk –

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Nai Sarak: A popular book-shopping destination in Old Delhi is Nai Sarak. Connecting the main Chandni Chowk Road with Chawri Bazaar, Nai Sarak has numerous wholesale and retail shops selling college and school textbooks. Just a left turn from the famous Paranthewali Gali will take you to Nai Sarak. You will also find shops that sell only stationery items. The market remains closed on Sundays.

Chor Bazaar: Located near the Red Fort and Lajpat Rai Market, Chor Bazaar literally means “Thieves’ Market“. From electronic items to designer clothes, you can find everything here. Prices are enticingly low but the life of the product can’t be guaranteed. You have to depend on verbal assurances and on your own judgement.

Junk-Jewellery-Shops-in-Delhi-Sarojini-NagarChhatta Chowk: The Chhatta Chowk Bazaar, which dates back to the 17th century, was meant for ladies in veil. In this covered thoroughfare leading up to the Red Fort, the caravan traders would lay out their wares and move away. The ladies could then come and make their choice without being observed. Today, the market has 40-odd shops selling artificial and semi-precious jewelleryembroidered bags, hand-painted wall hangings and ‘antiques’ with dubious authenticity.

Eid-ShoppingDaryaganj Book Market: Be it the latest best-seller or an out-of-print book, Delhi is a hot destination for buying books. Stretching for more than a kilometers, the Daryaganj Old Book Market is often referred to as the world’s largest weekly book market. It is organised every Sunday.

 

Discovering Stores at Chandni Chowk through the Nearr AR App

As chandni chowk is one of the largest markets in Asia it’s quite a task to shop. The Nearr AR apps let you filter by category so you can find exactly what you’re looking for, whether it’s a electronics shop,garment store, home decor shops, gift shops etc. And you won’t need to worry about getting turned around the AR app will adapt based on your location and show you nearby stores which might have a huge discounts or a sale. Nearr plans  to bring Augmented Reality to the common man.The app will bring a rapid revolutionary change in the way people do retail shopping. A marketplace that helps shoppers to find products,value for money deals etc available in different stores along with a location-based augmented reality feature to see deals and discounts running across different stores using the camera lens in real-time.

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