Nearr today is introducing a new feature called AR View that lets customers visualize online products in their own living space, using their smart phone camera. It is going to be launched soon in the Nearr app for both Android and iOS devices, AR View offers the ability to view thousands of products for the home or office – including fashion, furniture, electronics, toys, games, home decor and more – in augmented reality.

Augmented Reality (AR) is an interactive experience of a real-world environment whereby the objects that reside in the real-world are “augmented” by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, hap-tic, somatosensory, and olfactory.


Augmented reality is one such area that has massive level of application in the retail space. Through the augmented reality the retailers will be able to get connected with the customers, whether they are inside or outside the store. It also helps to enhance the shopping experience of the customer, making their survival easier, in this highly competitive market place.

How Nearr AR App can enhance shopping experiences 

The Nearr Augmented reality shopping experiences let consumers view colours, sizes and dimensions of various personal and lifestyle products like fashion, electronics, baby and kids, home and furniture etc. AR platforms can also be used to market services and products using embedded digital content like videos and promotional apps to engage a large number of people. Nearr Augmented Reality apps in retail environments can also act as digital customer service assistants and provide shoppers with information on products.


The elements in real-world environment are augmented or supplemented by the computer-generated sensory inputs which are in the form of graphics, video, sound or GPS data. Augmented Reality (AR) is a way to directly or indirectly view this real-world environment.

How Nearr helps you to grow your business

Retail businesses continue to discover creative ways to improve their customers experience and Nearr through augmented reality app brings a whole new experience for retailers and customers. Using devices once considered science fiction, retailers can entertain and inform potential customers inexpensively. It’s a trend that should only grow. Nearr AR app brings more visibility to the local stores and another great thing about AR is that you only need your smartphone to enjoy it. That’s why many startups are also looking towards using augmented reality for business. Nearr AR App limelight’s the local stores and enhances its productivity as well as the sells in comparison to the regular ones. Imagine walking around the shop with a smartphone in your hands, and seeing the price and characteristics of the products, along with special offers and discounts from Nearr. With Nearr AR App shopping can become more effective and fun for customers.


Nearr plans brings Augmented Reality to the common man.The app will bring a rapid revolutionary change in the way people do retail shopping. A marketplace that helps shoppers to find products,value for money deals etc available in different stores along with a location-based augmented reality feature to see deals and discounts running across different stores using the camera lens in real-time. Location based AR apps are major forms of AR apps. Users can access information about nearest places relative to current location. They can get information about places and choose based on user reviews.